— PROJECT NAME
Kiehl's Communication Strategy Plan
— CREATIVE
Đặng Minh Quang
Nguyễn Thu Linh
Nguyễn Phương Uyên
Lê Ngọc Khánh Linh
— DATE
05/2024
This is a project at RMIT with real client.
We have to create a creative campaign to attract Gen Z customer to Kiehl’s new product.
You can see our idea proposal below. The client didn’t choose it because of the budget. But maybe you will find it interesting.
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